EDG manages social media end-to-end for practices and firms that don’t have time to do it themselves — and can’t afford to do it poorly. We develop strategy, create content, manage your calendar, and monitor performance, with a deep understanding of healthcare communication standards, mental health marketing ethics, and financial services compliance requirements.
What’s Included
- Social media strategy tailored to your practice or firm
- Content creation: graphics, captions, carousels, and short-form video scripts
- Platform management: Instagram, Facebook, LinkedIn, and more
- Monthly content calendar and scheduling
- Community management and response support
- Monthly performance reporting
Who This Is For
- Medical, pediatric, general dentistry, family dentistry, pediatric dentistry, orthodontic practices, and specialty healthcare practices
- Therapists, psychologists, psychotherapists, and licensed counselors — individual practices and group practices
- Psychiatric practices and behavioral health providers
- Wealth management firms, financial advisors, RIAs, and trust companies
- Law firms, accounting firms, and professional services businesses
Platforms We Manage
Instagram — Facebook — LinkedIn — Threads — Google Business Profile — Other Platforms Upon Request
Social Media FAQ
Can you manage social media for a therapist or psychotherapy practice?
Yes. Mental health marketing requires particular care — around client confidentiality, stigma reduction, therapeutic boundaries, and professional ethics. We create content that builds genuine trust and practice visibility without compromising the standards that matter in clinical settings.
Can you manage social media for a wealth management firm or financial advisor?
Yes. We understand FINRA compliance considerations and the reputational standards that govern financial services marketing. We create authority-building content that positions your firm as a trusted resource — without making prohibited claims, guarantees, or investment recommendations.
Can you manage social media for a dental practice or orthodontist?
Yes. Dental practices — including general dentistry, family dentistry, pediatric dentistry, and orthodontic practices — are a strong fit for social media. We create content that educates patients, builds trust before their first visit, and showcases your team and practice culture in a way that drives new patient inquiries.
Can you manage social media for a psychiatric practice?
Yes. We’ve worked with psychiatric and behavioral health providers and understand the nuanced communication required — balancing clinical credibility with approachability and always centering patient dignity.
How often will you post on my practice’s social media?
Most clients start with 2-4 posts per week on primary platforms. We’ll recommend a cadence based on your audience, goals, and platform.
Do you create the content or do we need to provide it?
We create the content — copy, graphics, and creative direction. We may occasionally ask for photos, team updates, or practice-specific information to keep content authentic.
What results can I expect from social media management?
Social media builds visibility and trust over time. Most clients see increased engagement, stronger brand recognition, and more qualified inquiries within 90 days. We track performance monthly and adjust strategy accordingly.